大型多人線上角色扮演遊戲成癮：以沉浸經驗及心理社會因素探討;A Study of Massively Multiplayer Online Role-playing Games Addiction: Flow Experience and Psychosocial Factors

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Title:	大型多人線上角色扮演遊戲成癮：以沉浸經驗及心理社會因素探討;A Study of Massively Multiplayer Online Role-playing Games Addiction: Flow Experience and Psychosocial Factors
Authors:	陳俊錡;CHEN, CHUN-CHI
Contributors:	資訊管理系研究所
Keywords:	遊戲成癮;心理社會因素;習慣;沉浸經驗;大型多人角色扮演遊戲;Psychosocial Factors;Game Addiction;Habit;Flow expericnce;MMORPGs
Date:	2017
Issue Date:	2019-07-17
Publisher:	資訊管理系研究所
Abstract:	隨著遊戲產業蓬勃發展，大型多人線上角色扮演遊戲不論在台灣或是全世界都具有眾多的玩家，遊戲產業顯然在全世界，皆具有龐大之商機，並且未來還有可觀的獲利成長空間，數位遊戲儼然已經成為一般大眾的主要娛樂。也因為這遊戲風潮風行全球，遊戲成癮也受到各國相關單位重視。本研究基於玩家沉浸經驗與玩家心理社會因素來探討影響遊戲成癮的因素，並提出一個完整性的遊戲成癮研究模式。本研究採用網路問卷調查法，研究對象以大型多人線上遊戲玩家，蒐集到962份有效問卷，並以結構方程模式來驗證研究模式內各變數間的影響關係。研究結果顯示玩家之沉浸經驗與遊戲習慣皆對遊戲成癮有顯著的正向影響。此外玩家心理因素中，孤獨感與侵略性也對遊戲成癮具有顯著的正向影響。研究結果對學術理論與務實面都有良好的啟示。 As the game industry is booming, Massively Multiplayer Online Role-playing Games in Taiwan and around the world have a large number of players, the game industry is clearly in the world, have a huge business opportunities, and the future Considerable profit growth space, digital games seems to have become the general public's main entertainment. But also because this game trend popular in the world, game addiction has also been concerned about the relevant units in various countries. This study is based on the flow experiences of players and the psychological factors of players to explore the factors that affect the game addiction, proposing an integrated model for game addiction.This research adopted the questionnaire survey, data for this study were collected from 962 MMORPGs players and used structural equation modeling to validate the influential relationship among the variables in the research model. The result of study indicated: (1) flow experience has positive impact on players’ habit and game addiction; (2) players’ habit has positive impact on game addiction; (3) Loneliness and Aggressive has positive impact on game addiction. The results of study on the aspect of academia and the aspect of management practice both had good implications.
Appears in Collections:	[資訊管理系研究所] 學位論文

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