傳統上認為越南相對其他先進國家發展較為落後的刻板印象，但事實上越南改革開放後以快速發展。本研究將以pest模型來分析越南給予台商的投資環境，透過這政治、經濟、社會、科技四個面向的分析，讓讀者能簡單快速的了解越南現今的投資環境與歷史脈絡，激發對越南的興趣，從中希望可以促使台越交流更加頻繁。然而這些頻繁並非信手捻來，而是透過多年來許多交流後，面對台越之間各式各樣的衝突後，現今努力建構完成的交流，本研究提供讀者以較多元的面向去了解台商在越南的投資行為，跳脫過往侷限在政治經濟的框架，以求最能符合現況的分析，及不同的觀點。 Traditionally, Vietnam believes that compared with other modern countries, it has developed a relatively backward stereotype. However, in fact, Vietnam has developed rapidly since its reform and opening up. This study will use the “pest model” to analyze the investment environment that Taiwan gives to Taiwanese businessmen. Through this analysis of political, economic, social, and technological aspects, the reader can quickly and easily understand Vietnam’s current investment environment and history, inspiring Vietnam. The interest from which we hope to promote more frequent exchanges between Taiwan and Vietnam. However,These are not frequent successes. Communication between Taiwan and Vietnam are built completely after many communications and facing various conflicts between two countries for several years. This study provides readers with a more diverse outlook to understand Taiwanese investors in Vietnam. To eliminate from the past with political and economical framework, also achieve the best analysis and different perspectives by current situation.